Eight reasons you should consider investing in the protection of your IP
By Amy Kasprzyca on1. If you can protect your product, technology, brand and/or design, you can prevent them from being copied
2. You can gain rights to the exclusive use of the IP you protect
3. You can clear yourself from infringing a third party registered right
4. IP is an asset you can value on your balance sheet
5. There are significant tax savings to be made from IP that you have protected
6. You can charge higher prices if you have IP rights and can protect your market share
7. You can also protect manufacturing and supply chain processes to reduce your production costs
8. If you are selling your business then owning IP supports your exit strategy and adds weight to your proposal
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